Direct Booking Conversion

Your guests are clicking.
They're just not booking.

RezReach helps short-term rental hosts win more direct bookings by fixing the conversion leaks on your site. No bigger ad budget required.

Direct Booking Site
Revenue lift+$13,384
More bookings+71%
Revenue increase+31%

+42% Direct Bookings

Average client increase in the first 90 days.

You're not losing bookings because of your ads. You're losing them after the click.

Most STR owners assume slow direct bookings mean they need more traffic. Nine times out of ten, that's not the problem. The traffic is already there.

The site just isn't turning it into confirmed stays, because guests hit friction, doubt, or dead-ends and quietly drift back to the OTAs.

I couldn't find pricing without going through five pages.

The photos looked nice, but I didn't know what made it different.

The Conversion Leak

Small UX gaps cost you thousands in lost direct revenue every year.

Commission Calculator

How much are you paying in OTA commission each year?

Avg Nightly Rate$250
Booked Nights / Year180 nights
OTA Commission Rate15%

OTA Fees Paid

$6,750

Reclaimed Profit

$6,750

Meet Your Guide

You need someone who's actually been inside your world.

Pam started as a property manager, adopted OwnerRez to keep her sanity, and then began building direct-booking sites for hosts tired of losing margin to OTAs. She has spent the last five years running rentals, booking guests, and learning what actually moves the needle.

Pam presenting direct-booking strategy at an STR industry conference
  • 5+ years managing short-term rentals
  • Started as a property manager, then built direct-booking sites
  • Certified OwnerRez expert
  • Built direct-booking sites for 60+ hosts
  • Background in conversion analytics, not just design
The 3-Step Plan

A clear path from leaking bookings to a site that actually converts.

Start Here

Step 1

Revenue Roadmap

$99
  • Full audit of your current direct booking site
  • Prioritized list of conversion leaks
  • Data-driven recommendations, not opinions
  • Delivered in under 7 days
Most Popular

Step 2

Revenue Build

$1,500+

Your $99 Roadmap credit applies

  • Implementation of your Roadmap fixes
  • Optimized OwnerRez integration
  • Copy, photography, and layout refinement
  • Launched and live within 30 days

Step 3

Growth & Monitoring

Ongoing Partnership

  • Monthly conversion + booking analytics
  • Continuous A/B tested improvements
  • Seasonal pricing and copy adjustments
  • Direct line to your RezReach guide
Case Study

Same property. Same ads. A completely different result.

Jodie was already running ads and getting traffic. Bookings weren't following. After the Revenue Roadmap and Build, her site started converting like a real direct-booking channel, without a single new marketing dollar.

What we did

  • Rewrote the homepage around guest hesitations
  • Simplified the booking flow from 5 steps to 2
  • Rebuilt property pages with clear differentiation
  • Fixed mobile performance and trust signals
+$13k
Revenue lift
+71%
More bookings
+31%
Revenue increase
+17%
Conversion rate
Pam didn't sell me a redesign, she found the exact reasons guests weren't booking and fixed them. My direct bookings finally feel like a real channel, not a hobby.
Jodie Willey · STR Host
Why Trust RezReach

Built by an operator. Backed by data. Made for hosts.

You own everything

Your site, your data, your guest relationships. We build on platforms you control, never a locked-in template you can't take with you.

We start with data

Before touching design, we look at your analytics, booking flow, and guest behavior. Decisions are based on what your visitors actually do.

OwnerRez expertise

Deep experience with OwnerRez means your booking engine, calendar, and integrations are set up to convert, not just to display.

Built to convert, not just look good

Beautiful sites don't pay the mortgage. Every choice we make is measured against one thing: more direct bookings.

Every booking through an OTA is a bill you didn't have to pay.

Airbnb, Vrbo, and Booking.com aren't villains, but every commission is a tax on bookings you could have earned directly.

The longer your site leaks conversions, the longer that tax keeps compounding.

100
nights
×
$200
rate
×
15%
commission
=
$3,000
/ year

That's one property. Multiply it by every year you wait.

Your Next Step

Your direct booking site should be working for you.

Start with a Revenue Roadmap and see exactly what's costing you bookings, and exactly how to fix it.

One-time · No retainer · No obligation to continue